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Rashtra Deepika Limited
Zacharias, Siby; Varkkey, Biju
Product Type Case Publication Date 2006
Reference No BP0307 Version Date 2006
Area Business Policy (BP) Length 21p
  Abstract
  Rashtra Deepika Limited, one of the oldest publishing houses in Kerala with strong church patronage is facing difficulties in all fronts. Its own ideological trappings are in a way standing as road blocks to growth. The newly appointed MD is exploring alternative to revive the fortunes. ...    Read More...

IIMA cases can be bought online by going to cases.iimahd.ernet.in.